top of page
INVESTOR TARGETING & OUTREACH
Summer in Corporate IR (part 4 of 4)
Summer in IR: Corporate Access Planning After the Corporate Access Review, you now have the inputs to plan the rest of 2H and take a...

Matt Harrison
Aug 5, 20251 min read
Summer in Corporate IR (part 3 of 4)
Summer in IR: CEO Corporate Access Review The midyear CEO Corporate Access Review is one of the most underused tools in IR. At many...

Matt Harrison
Jul 21, 20251 min read
Summer in Corporate IR (part 2 of 4)
Summer in IR: Strategic Planning & LRFPs IR’s role in strategic planning is more than just showing up – it’s helping frame the...

Matt Harrison
Jul 14, 20251 min read
Summer in Corporate IR (part 1 of 4)
Summer in Corporate IR has a rhythm of its own. Across every IR role I’ve held – three companies, two industries, three market caps –...

Matt Harrison
Jul 7, 20251 min read
If I’m a small-cap company trying to engage more investors...
If I’m a small-cap company trying to engage more investors, I’m doing this every quarter: A direct virtual non-deal roadshow (NDR)....

Matt Harrison
Jun 26, 20251 min read
You just attended a conference. Now what?
You just attended a conference. You hosted a fireside chat… you had solid turnout for your 1x1s… but it was mostly the investors you saw...

Matt Harrison
Jun 3, 20251 min read
Conference Season Tips for IR Teams
Just a few quick tips that I've always found useful: Prioritize your schedule. If there are gaps in the day, work with your conference...

Matt Harrison
May 28, 20251 min read
What metrics can you use to determine the quality of an investor?
What metrics can you use to determine the quality of an investor? I start with: Shares held Purchasing power Holding period These...

Matt Harrison
May 25, 20251 min read
What makes a quality investor?
What makes a quality investor? It depends on your story… Are you at the beginning of a new 3-year financial plan with a long-term vision...

Matt Harrison
May 19, 20251 min read
This took me 10 years to figure out...
What took me 10 years to figure out: When targeting investors, you need to look beyond the institutional level. Institutional data...

Matt Harrison
May 16, 20251 min read
bottom of page
